It is unlikely that all employers operate with such a superficial logic, but it is no less true that we are part of a culture that gives priority to the image. Sometimes if you can improve your beauty with a few simple steps, for example with expert cosmetic dentistry in Tijuana or an aesthetic surgery.
Economists have long recognized the existence of what is known as the beauty bonus, a theory according to which people considered beautiful, whatever their ambitions, tend to be better than those who are not in virtually all of them. the facets.
Thus, good-looking men charge an average of 5% more than those who are not, while the salaries of attractive women are on average 4% higher than those of non-attractive women.
Beautiful people get more attention from their bosses and teachers, and babies look longer at beautiful faces (while we also look more at cute babies). But in 2018, when many girls pursue an ideal of beauty that is as artificial as it is unattainable, there is a great deal of research that shows that our prejudices against people who are not attractive are stronger than ever. And when this model of perception is transferred to the workplace, we find that too often it is the physical aspect and not the merits of the worker that counts.
Image or curriculum.
57% of employers say that qualified but unattractive candidates often take longer to find a job. Meanwhile, half of employers surveyed advise candidates to invest the same time and money in “making sure they have an attractive image” than in improving their curriculum.
When we talk about candidates, it seems that highlighting their charms is something that works. 61% of Human Resources managers consulted (most of them men) say that for a woman it is an advantage to wear clothes that highlight her figure in her work environment. Asked about the most important qualities that a worker must have in order of importance, these employers place a good presence over training. Of a set of nine characteristics they place it in third place, only behind the experience (considered more important) and the self-confidence (in second place), but above the place where the candidate studied. Does this mean that one should abandon his career at Harvard and invest the money in rhinoplasty? Probably not. But it implies that when choosing the study center a public university can be more than enough.
Argues that 13% of Americans would consider undergoing a plastic surgery if this improves their job prospects. It is without doubt two uncomfortable data. But in the current economic situation, when the unemployment figures have caused employers to have more options than ever when hiring workers, it seems that the physical aspect has ceased to be a simply important factor to become decisive.
It has confirmed what many employees or qualified: that, let’s talk about general hiring policies or promotions, having a good presence has ceased to be an element that we can dismiss as frivolous.